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Review: Emotional Branding: The New Paradigm for Connecting Brands to People

Procura do Utilizador  - Marcel Brussee - Goodreads

The first half of this book is certainly interesting, but he second half is not half as interesting. Ler crítica na íntegra

Review: Emotional Branding: The New Paradigm for Connecting Brands to People

Procura do Utilizador  - Jen - Goodreads

great book for all marketers out there! Very relevant with good content on Gen Y. Ler crítica na íntegra

Review: Emotional Branding: The New Paradigm for Connecting Brands to People

Procura do Utilizador  - Ramy Khodeir - Goodreads

If you are working or planning to pursue a career in marketing better read this book to understand the true meaning of branding & brand management Ler crítica na íntegra

Review: Emotional Branding: The New Paradigm for Connecting Brands to People

Procura do Utilizador  - Migdalia - Goodreads

So far, I am loving this book. It's wonderful to have validation. In Marketing and Creative it's critical, and this book provides a huge amount of help and examples. Marc Gobe is also a very talented ... Ler crítica na íntegra

Review: Emotional Branding: The New Paradigm for Connecting Brands to People

Procura do Utilizador  - Laila Dimyati - Goodreads

This book reveals the true meaning of branding, from different point of view. Activating our 5 senses to put what really branding is into our mind. Ler crítica na íntegra


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