A history of advertisingChatto and Windus Piccadilly, 1874 - 615 páginas |
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Página vii
... , I shall be satisfied . Also , if my endeavour should lead to a development of that laudable spirit of emulation so apparent nowadays after the ice has been once . broken , I shall be happy to supply any fresh PREFACE . vii.
... , I shall be satisfied . Also , if my endeavour should lead to a development of that laudable spirit of emulation so apparent nowadays after the ice has been once . broken , I shall be happy to supply any fresh PREFACE . vii.
Página 2
... once great countries . That these advertisements took the form of what is now generally known as " billing , " seems most probable , and Rome must have often looked like a modern country town when the advent of a circus or other ...
... once great countries . That these advertisements took the form of what is now generally known as " billing , " seems most probable , and Rome must have often looked like a modern country town when the advent of a circus or other ...
Página 8
... c . 50 ) , and in the thirty - seventh year of the same wise monarch's reign ( c . 90 ) three - halfpence more was all at once placed to the debit of newspaper readers , which brought the sum total of 8 HISTORY OF ADVERTISING .
... c . 50 ) , and in the thirty - seventh year of the same wise monarch's reign ( c . 90 ) three - halfpence more was all at once placed to the debit of newspaper readers , which brought the sum total of 8 HISTORY OF ADVERTISING .
Página 9
... once affluent . At this time , of course , the old papers also reduced their rates , and from thence has grown a system of newspaper reading and advertising which twenty years ago could hardly have been imagined . Up to the repeal of ...
... once affluent . At this time , of course , the old papers also reduced their rates , and from thence has grown a system of newspaper reading and advertising which twenty years ago could hardly have been imagined . Up to the repeal of ...
Página 12
... United States , newspapers start up like rockets , to fall like sticks ; but now and then a success is made , and if once Fortune is secured by an adventurous speculator , she is rarely indeed allowed to escape . 12 HISTORY OF ADVERTISING .
... United States , newspapers start up like rockets , to fall like sticks ; but now and then a success is made , and if once Fortune is secured by an adventurous speculator , she is rarely indeed allowed to escape . 12 HISTORY OF ADVERTISING .
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Palavras e frases frequentes
adver advertisements Æsop announcements appeared attention bills called Celestial Bed century character cloth extra columns Covent Garden crier Crown 8vo cure curious custom Daily Daily Courant desire Edition England English favour Fcap Fleet Street fortune friends Gazette gentleman gilt give notice guineas honour horses HUGHES FORDE hundred Illustrations inserted John journals kind King KINGSCLERE known late letter London London Gazette Lord lottery Ludgate Hill manner marriage married matter means ment Mercury Morning never newspapers offered paper persons PICCADILLY Pompeii possessed Post pounds present printed prize proprietor published quack reader received reference regard Royal royal Bible says Sculps seems sell servant shillings sold specimen Street swindle Tatler tavern Theatre things thousand tickets tion tisements town William Lilly wish writing Yarwell young lady
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Página 152 - And pleas'd pursue its progress through the skies. This the beau monde shall from the Mall survey, And hail with music its propitious ray. This the blest lover shall for Venus take, And send up vows from Rosamonda's lake. This Partridge soon shall view in cloudless skies, When next he looks through Galileo's eyes; And hence th' egregious wizard shall foredoom The fate of Louis, and the fall of Rome.
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Página 152 - And hence th' egregious wizard shall foredoom The fate of Louis, and the fall of Rome. Then cease, bright Nymph! to mourn thy ravish'd hair, Which adds new glory to the shining sphere! Not all the tresses that fair head can boast, Shall draw such envy as the lock you lost. For, after all the murders of your eye...
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