Going Shopping: Consumer Choices and Community ConsequencesYale University Press, 01/01/2001 - 386 páginas We are how we shop. From Mesopotamian merchants and the fairs of medieval Europe to marble palace department stores and now Wal-Mart and the Internet, social, cultural, economic, and moral forces have shaped our shopping. In this engaging and generously illustrated book, Ann Satterthwaite traces the history of shopping and considers its meaning and significance. According to Satterthwaite, shopping has become part of the American dream. To choose and to buy constitute not only a basic economic liberty but also the capacity to improve and transform ourselves. How we shop also reflects our culture, as in the twentieth century disposable incomes have grown, women's roles have changed, and new styles of shopping and advertising have made their impacts on an old adventure. But there is a downside. Shopping used to be a friendly business: shoppers and clerks knew each other, the country crossroads stores and downtown markets were social as much as economic hubs. Shopping was meshed with civic life—post offices, town halls, courts, and churches. In place of this almost vanished scene have come superstores and the franchises of international companies staffed by pressured clerks in featureless commercial wastelands. Shopping and community have been savagely divorced. However, shopping as a social plus need not be lost, says Satterthwaite. Examining trends in the United States and abroad where new approaches to an old activity are strengthening its social and civic role, she states that shopping is more than ever a public concern with profound public impacts. |
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Índice
Introduction | 1 |
A Community Activity | 64 |
Matching Dreams with Realities | 118 |
CHAPTER FOUR Whats in Store? | 171 |
A Public Concern | 306 |
Palavras e frases frequentes
according activities advertising American areas become Big Boxes bookstores buildings Category Killers Census century changes city's civic clerks clothes commercial companies consumer consumerism consumption corner corporate Costco credit card cultural customers department stores discount districts downtown drugstore e-commerce early economic Edge Cities employees entertainment fashion flea markets grocery houses Ibid idem industry interest Internet L. L. Bean living located Loehmann's mail-order Main Street major Mall of America ment merchandise merchants million munity National neighborhood operations outlet parking percent ping planners planning popular post office purchases regional residential restaurants retail development role Rouse Company selling shoppers shopping centers social space suburban suburbs sumer supermarket superstores tion tourists town centers trade Tysons Corner U.S. Department Urban Land Institute Vermont village Wal-Mart Washington women Woodward & Lothrop York zoning